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avatar for Brian Massey

Brian Massey

Conversion Sciences
Austin, TX
Brian Massey is the founder of Conversion Sciences LLC and author of the book Your Customer Creation Equation. He is an online marketing expert focused on the science of turning web traffic into leads and sales. His rare combination of interests and experience was developed over 25 years as computer programmer, entrepreneur, corporate marketer, international speaker, and writer. Founded in 2007, Conversion Sciences helps businesses transform their sites through a steady diet of visitor profiling, purposeful content, analytics, and AB testing.